Make.com Review (2026)
Visual automation platform for complex workflows — more power than Zapier at a lower price
Try Make Free Free Plan AvailableOverview
Make (formerly Integromat) is a visual automation platform that connects apps and automates workflows through a drag-and-drop scenario builder. With 1,000+ app integrations, advanced routing logic, and a free plan that's genuinely useful, Make is the go-to choice for power users who've outgrown Zapier's simplicity — or its pricing.
Key Features
- Visual Scenario Builder: Drag-and-drop editor for building complex, branching workflows
- 1,000+ App Integrations: Extensive library with advanced triggers and actions
- Router & Filters: Advanced branching logic and data transformation
- Error Handling: Built-in error handling, retry logic, and execution history
- Data Stores: Built-in database for storing and retrieving data mid-workflow
- HTTP/Webhooks: Connect to any API, even without a native integration
- Scheduling: Run scenarios on custom schedules or in real-time
Who Is It For?
- Agencies building automation systems for clients
- Developers who want visual workflow tools with API flexibility
- Operations teams managing complex multi-step processes
- Small businesses that have hit Zapier's pricing ceiling
- Anyone who needs conditional logic, loops, or data transformation
Pricing
Free
$0/mo
- 1,000 operations/month
- 2 active scenarios
- 5-minute intervals
- All core features
Core
$9/mo
- 10,000 operations/month
- Unlimited scenarios
- 1-minute intervals
- Data stores
Pro
$29/mo
- 40,000 operations/month
- Priority execution
- Custom variables
- Full-text execution log
Make vs. Zapier — Quick Comparison
- Price: Make is significantly cheaper per operation
- Complexity: Make handles multi-branch logic; Zapier is simpler but more limited
- Learning curve: Make takes longer to learn; Zapier is faster to start
- Integrations: Both have 1,000+ apps; Zapier has more niche tools
- Verdict: Use Zapier for simple automations; Make for anything complex
Pros & Cons
Pros
- Much cheaper than Zapier for the same volume
- Visual builder makes complex logic manageable
- Powerful data transformation and routing
- Generous free plan for testing
- Built-in error handling and execution logs
- HTTP module connects to any API
Cons
- Steeper learning curve than Zapier
- UI can feel overwhelming for beginners
- Some integrations less polished than Zapier's
- Support response times can be slow on lower plans
How We Use Make at AIToolPilot
We use Make to automate our content pipeline: new blog posts trigger social media drafts in Notion, affiliate click data flows into a Google Sheet, and newsletter signups sync to our email provider. The visual builder makes it easy to debug when something breaks.
Final Verdict
Make is the best automation platform for anyone who needs real power without Zapier's price tag. If you're comfortable with a learning curve and need complex workflows, Make will save you significant money and unlock automation possibilities Zapier can't match.